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Our goal is to produce fundamentally sound basketball players who play hard, understand the game, and are capable of competing at a national level.

We work with all age groups, boys and girls, with a variety of skill levels ranging from beginner to advanced. We teach the same shot mechanics, ball handling, offensive moves and positioning, and defensive fundamentals and footwork that are taught to today’s collegiate and professional athletes.

We strive to assist every athlete that participates in our program to reach their full potential as a basketball player. We aim to inspire and motivate our athletes to set lofty goals then work hard to achieve them. Our approach to this process includes intense, innovative skill development training of the body and mind, becoming a student of the game and understanding that the best way to reach your final destination is through persistence, discipline, and commitment to the process. Basketball players are made, not born. We don’t dispute some are given better genetic tools to work with, but nobody is born with a jumpshot or a killer crossover, those skills are earned over time. Remember – there is no microwave success.

However, the developmental process for basketball players is in the midst of a metamorphosis due to highly competitive youth, high school and AAU programs and the pursuit of college scholarships. Raw athleticism alone may no longer be enough to secure a spot on these elite teams, and certainly won’t gain anyone a college offer. Fundamental skills are now the deciding factor between athletes today, and the competition will only increase. Kobe Bryant’s thoughts on a recent trip to Europe: “8 year olds, 9 year olds – they go left, they go right. The older ones shoot the jump hook with the left, they shoot the jump hook with the right. You’ve got bigger kids who can shoot from the outside, who can handle the ball and play. A lot of young players that look like Pau Gasol, who are so skilled. And now you’ve got kids here in the States, 20 year olds, who can’t do those things. Man, you’ve got max players in the NBA who can’t do that.”

Players must understand that they can’t just play games to become a player; they must work on their game to become a player. Many athletes today measure their work habits by how many AAU games they have played in the offseason or how many hours they spent playing pick-up games at their local club, yet they put no time into developing their fundamental skill set. Here’s an interesting fact to support our thinking: the average player takes 12 shots in 60 minutes of open gym time, whereas Ray Allen’s 30 minute pregame shooting routine ensures 500 made shots before he plays 40 minutes in an NBA game. As hard as one works in a packed gym in January, one must work twice as hard in an empty gym in June.

Athletes who commit to the process and give maximum effort at every training session will improve at a tremendous rate. Their fundamental skills improve, their confidence grows and they become more efficient and focused – taking their game to the next level.